Nokia Faked Lumia 920 Ad, Apologized and Showed Impressive Actual OIS at Work (Video)

This is really embarrassing for Nokia.  Nokia showed the world Nokia Lumia 920 that uses PureView camera and claim to be using the latest OIS (Optical Image Stabilizer) technology that is one of the best around. However, people from Pocketnow discovered that the Nokia ad that was showing the OIS technology was NOT shot using the Nokia Lumia 920.

If you look at the reflection from the window on the picture above, you can clearly see a guy on a vehicle using a large camera filming the lady on the bicycle. Where is the Nokia Lumia 920??

As of this writing, Nokia has sent an apology on their blog stating their oversight on not mentioning that the video shown is a simulated one to demonstrate the benefits of the OIS.

In an effort to demonstrate the benefits of optical image stabilization (which eliminates blurry images and improves pictures shot in low light conditions), we produced a video that simulates what we will be able to deliver with OIS.

Of course, hindsight is 20/20, but we should have posted a disclaimer stating this was a representation of OIS only. This was not shot with a Lumia 920. At least, not yet. We apologize for the confusion we created.

Here is the blog post

However, if you look at the video again, you will see that there is a scene showing a guy on a bicycle holding on to a Lumia 920 filming the lady on the bicycle. In my opinion, this is obviously trying to show us that the filming was done on a Lumia 920.

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Here is the video in question.

When you thought that Nokia OIS is just a marketing gimmick, Nokia uploaded another video showing a real footage of the Nokia Lumia 920 with another phone. This footage and behind the scene was actually shown during the Nokia World conference. It clearly shows the capability of OIS on Lumia 920. Here is the video.

So, Nokia, why do you want to fake a video showing the capability of the OIS when the OIS itself is actually very good without any gimmick? Hopefully, Nokia can recover from this saga. Now, many sites (like mine) are reporting about it. Let me know if you have different opinion.

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