Samsung Presents World’s Brightest SMART CAMERA EX2F

EX2F boasts the world’s brightest compact camera lens with F1.4 aperture and equipped with easy sharing Wi-Fi functionality

SINGAPORE – July 31, 2012 – Samsung Electronics Co., Ltd, a global leader in digital media and digital convergence technologies, today announced the launch of the EX2F, the latest model in its growing range of Wi-Fi-enabled SMART CAMERAs. Following the success of the EX1 with F1.8 lens, the new model is engineered to deliver super-bright photography thanks to its F1.4 lens, the brightest available in any compact camera today. The high image and video quality of the EX2F also comes with the advantage of being able to store and share images remotely using Wi-Fi functionality.

The world’s brightest compact camera lens

The EX2F combines a number of features to deliver incredible picture quality in all conditions. With the segment-leading advanced F1.4 24mm Lens, the wide range of aperture steps delivers clear images and video even in very low light conditions. These are easily controlled using the professional front wheel key and Dual Dials, which enable switching between parameters and modes quickly for greater manual control. The low-light capabilities of the EX2F are also added to by the 1/1.7” 12 Megapixel BSI CMOS sensor, which delivers clear, blur-free images – even when shooting objects in low-light situations.

The EX2F’s F1.4 24mm wide-angle lens is approximately four times as bright as a F2.8 camera lens. A further development is that the lens unit now consists of eleven elements in nine groups, with four aspherical lenses and two high refractive lenses. Combined, these provide a 20% increase in the amount of light on the sensor, a 20% increase in image quality and a 10% increase in zoom ratio.

The lens on the EX2F also incorporates a Neutral Density (ND) filter, giving the user greater control over exposure time in different conditions and making photos appear more neutral in situations of over-exposure.  It also allows for shooting at a very shallow depth of field, so users can isolate their subjects from backgrounds to create stunning portraits. To make bright images clearer, the EX2F also includes Dual IS (OIS and DIS) to minimize the effect of shaking – particularly useful in low-light situations.

Complete control

Housed in a sleek yet durable high-intensity magnesium body, more commonly found on DSLR models, the EX2F combines high-end image quality with convenience and speed. Equipped with Full Manual Control, the EX2F is ideal for DSLR-owners looking for more portable equipment to capture images spontaneously and subtly, and for photographers looking for a step-up in quality from their point-and-shoot whilst retaining ease-of-use and portability.

For those accustomed to the level of creative control on DSLRs, the EX2F allows for shooting in RAW mode for professional standard pictures and also features Aperture and Shutter Priority modes. The Dual Dial and front wheel keys also allow users to quickly and easily adjust exposure for effortless pro-style control.

Bright and intuitive swivel display

The 3.0” Swivel AMOLED display is perfect for lining up great shots and viewing them under any light conditions – and does so whilst consuming little battery power. The screen responds swiftly and displays images in high contrast, while the swivel display allows picture-taking from low and high angles – even self-portraits. The screen also incorporates Samsung’s Smart Panel user interface, which integrates all parameters into one display for easy control over the end result.

Shooting and sharing from anywhere

The EX2F is the latest in Samsung’s SMART CAMERA range of Wi-Fi-enabled cameras, which take the combination of high-quality imaging paired with connectivity to a new level. Wi-Fi connectivity enables the secure storage of images through Auto Backup to a PC or saving to the Cloud. In addition, sharing to social networking sites such as Facebook or Picasa is easy – or pictures can be sent via email.

The EX2F’s Mobile Link opens doors for connectivity with smartphones, without even having to resize images or video. Users can also access the Remote Viewfinder to use their smartphone’s screen to frame shots from a variety of angles. Through the SMART LINK button, all these functions can be accessed with one touch for simplified sharing and storage.

Capture with Full HD Brilliance

Fusing quality with creativity, 1080/30p Full HD Movie Recording with stereo sound allows users to capture video in high enough quality to enjoy on a Full HD TV. The EX2F also allows still 12 Megapixel photos and video to be captured simultaneously using the Dual Capture feature, so that any scene can be shot as both photo and video.

Pricing and Availability

The EX2F will be available in black from August at $699.