Fitbit Charge 3 Available in Singapore Now

If you are thinking of getting a health tracker with long battery life, check out the latest Fitbit Charge 3. It comes with a slew of features that I think a modern tracker should have – touch screen, heartrate monitor, waterproof (50m) and a slim build.

I did not check personally but according to Fitbit, the Fitbit Charge 3 will be available in stores in November 2018, including Axtro Sports, Best Denki, Challenger, Courts, Harvey Norman, Metro, e-Gadgets and Lazada.

The standard pricing is S$238 for the black with a graphite aluminum case or blue gray with a rose gold aluminum case.

Accessories range from S$39.90-S$69.90. The Fitbit Charge 3 Special Edition will be available for S$30 more at S$268. I believe these are the Special Edition

Read the Press Release for more details.

Press Release

Fitbit Announces Singapore Availability of Highly Anticipated Charge 3

SINGAPORE – November 19, 2018 – Fitbit (NYSE: FIT), the leading global wearables brand, today announced the availability of Fitbit Charge 3™ at major retailers for S$238. Charge 3, the latest evolution of the best-selling Charge family of devices, i delivers a premium swimproof design with a large touchscreen display, our most advanced health and fitness features on a tracker, and is our smartest tracker yet – all powered by up to 7 days of battery life. ii

The Charge 3 is crafted from exceptional, lightweight materials, including an aerospace grade aluminium case and Corning® Gorilla® Glass 3 display for a slimmer, modern silhouette, increased durability, and a more comfortable fit. It features a crisp, touchscreen display that is larger and brighter than its predecessor, offering a more intuitive experience with easy access to your most important information.

The new device continues to build upon the success of the best-selling Charge franchise, indicating strong adoption among both new and existing consumers. The consumer demand is supported by IDC estimates, which predict shipments of fitness trackers will continue to drive a significant portion of the overall wearables category for the next several years. iii

“We’ve seen amazing consumer reception and strong pre-orders for Charge 3, which are even better than Versa in its first six weeks, underscoring why the Charge family has been our most popular product line for the past few years,” said James Park, co-founder and CEO of Fitbit. “With Charge 3, we’re offering consumers a purpose-built sleek, premium device for those who prefer trackers and want advanced health and fitness features along with the smart features they need to stay connected. Charge 3 is our most innovative tracker yet, featuring our most advanced sensor technology, bringing the relative SpO2 sensor to the tracker form factor for the first time.”

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About Charge 3:

  • Advanced health & fitness experience: Take action with Fitbit’s most advanced health and fitness sensors and algorithms (PurePulse ® heart rate tracking and relative SpO2); plus 15+ goal-based exercise modes, swim tracking, iv an on-device health dashboard, female health tracking, automatic Sleep Stages & Sleep Insights, and more.
  • Premium design, intelligently crafted: Featuring a swimproof, premium and lightweight design for the ideal fit, comfort and durability, Charge 3 is also the first wearable with an inductive button, plus it features a more intuitive, interactive on-device experience for enhanced usability.
  • Fitbit’s smartest tracker yet: Stay connected, not distracted, with essential smart features, including expanded smartphone notifications, quick replies on Android, convenient everyday apps and easy and secure on-wrist payments – all with up to 7 days battery life.
  • More information about Charge 3 can be found at https://www.fitbit.com/charge3

Pricing and availability

Fitbit Charge 3 will be available in stores in November 2018, including Axtro Sports, Best Denki, Challenger, Courts, Harvey Norman, Metro, e-Gadgets and Lazada. The device will available for S$238 in black with a graphite aluminum case or blue gray with a rose gold aluminum case; accessories range from S$39.90-S$69.90. The Fitbit Charge 3 Special Edition will be available for S$268.

# # #

About Fitbit

Fitbit helps people lead healthier, more active lives by empowering them with data, inspiration and guidance to reach their goals. As the leading global wearables brand, Fitbit designs products and experiences that track and provide motivation for everyday health and fitness. Fitbit’s diverse line of innovative and popular products include Fitbit Charge 3™, Fitbit Alta HR™, Fitbit Alta®, Fitbit Ace™, Fitbit Flex 2®, and Fitbit Zip® activity trackers, as well as the Fitbit Ionic™ and Fitbit Versa™ smartwatches, Fitbit Flyer™ wireless headphones and Fitbit Aria 2™Wi-Fi Smart Scale. Fitbit products are carried in over 39,000 retail stores and in 86 countries around the globe. Powered by one of the world’s largest social fitness networks and databases of health and fitness data, the Fitbit platform delivers personalized experiences, insights and guidance through leading software and interactive tools, including the Fitbit and Fitbit Coach apps, and the Fitbit OS for smartwatches. Fitbit Health Solutions develops health and wellness solutions designed to help increase engagement, improve health outcomes, and drive a positive return for employers, health plans and health systems.
Fitbit and the Fitbit logo are trademarks or registered trademarks of Fitbit, Inc. in the U.S. and other countries.

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Additional Fitbit trademarks can be found at www.fitbit.com/legal/trademark-list. Third-party trademarks are the property of their respective owners.

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Forward-Looking Statements

This press release contains forward-looking statements, within the meaning of the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, that involve risks and uncertainties including, among other things, statements regarding the future availability of and functionality included in our Fitbit Labs Sleep Score beta program, including incremental functionality related to devices that include a relative SpO2 sensor; future retail availability of Charge 3; future consumer demand for Fitbit devices; future FDA approval of functionality related to our relative SpO2 sensor and our ability to provide health insights based on data from the relative SpO2 sensor; and future clinical validation of Fitbit software in detecting health conditions. These forward-looking statements are only predictions and may differ materially from actual results due to a variety of factors, including the effects of the highly competitive market in which we operate, including competition from much larger technology companies; any inability to successfully develop and introduce new products, features, and services or enhance existing products and services; product liability issues, security breaches or other defects; and other factors discussed under the heading “Risk Factors” in our most recent report on Form 10-Q filed with the Securities and Exchange Commission. All forward-looking statements contained herein are based on information available to us as of the date hereof and we do not assume any obligation to update these statements as a result of new information or future events.

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i IDC estimates and Fitbit shipments of Charge, Charge HR and Charge 2 Q2 ’17 Q1 ‘18 in North America, UK and Germany.

ii Battery life varies with use and other factors.

iii IDC Forecast published June 2018.

iv Water resistant to 50M.

v Smartphone notifications when phone is nearby; compatible with Android and iOS; Windows coming soon. Accept or reject incoming calls from your wrist and take the call from your phone. Fitbit Pay is available with Fitbit Charge 3 Special Edition in Americas and Europe, Middle East and Africa (coming soon), and is available with all in-box devices in Asia Pacific (available in November). Battery life varies with use and other factors.