Swiff, Our Singapore First Mobile Point of Sale Solution

Swiff is Singapore’s first mobile POS (Point of Sale) solution by SCCP. You can think of it as the Singapore version of Square (in US) but more flexible. Available on Android or iOS devices, it should be of interest to merchants. Read on.


How does Swiff work?

Swiff provides merchants who sign-up to the mobile solution a card reader that is plugged into the audio jack of a variety of mobile devices to allow them to accept instant credit card payments.

The merchant can swipe or manually input the credit card (Visa, Mastercard, American Express, Diners and JCB) details of the customer, capture a digital signature on the screen, and authorize a transaction.

Merchant will need to register at their website first. Merchant will pay a one-time setup fee and Annual fee for the service.

What is the differences between Swiff and Square?

If you have read about Square, Square allows businesses to use their mobile devices to perform transaction. Simply, plug in the device on the audio port and the transaction can be done using an app. It is similar (in terms of the hardware) to Swiff

The difference is the business model.

Square is a close loop solution. Square is the Merchant of every transaction whereas Swiff allows merchants to choose from any acquiring banks of their choice to obtain the most competitive rates. Swiff is just an enabler to facilitate the payment transaction.

This makes Swiff more flexible and appealing to merchants. The banks will have direct relationship with the merchant and therefore, merchants have the flexibility to plan their businesses.

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The Security Features of Swiff

As you know, security is everything when it comes to credit card transaction. Here are the security measures of Swiff.

Credit card(s) data are never available in the app itself. It is encrypted in the reader and sent in an encrypted format to the gateway for payment processing. Thereby, the application ensures a full end-to-end security.
It also allows SCCP to trace the ownership of the device and the person who authorized the transaction. Each pin and password assigned to the merchant needs to be synchronized with the card-reader and the device. The card-reader only works on one device at a time.

Encryption

  • PCI-DSS compliant hardware
  • Payment industry standard encryption
  • Credit card data fully protected from hardware to server

Authentication

  • Bank­‐level security
  • 2-Factor authentication (2FA)

Inter-App Feature

One of the thing about Swiff is the flexibility (as I mentioned earlier).

SCCP has incorporated inter-app communication which allows app developers to call out the Swiff application to process credit-card payments in a secured fashion.

That means developers can integrate Swiff into other applications to really broaden the business solution.

Where can You Find Swiff App

The app is available for iOS and Android devices. You can find it on Apple App Store or on Android Market. However, do note that Swiff is NOT launched yet. It will be launched in March 2012.

Here are some screenshot of the app.

This is a screenshot for the Merchant side (screenshot from an Android device)

Suppported devices (as of this writing)

Apple

  • Apple iPad 3G/WiFi
  • Apple iPad2 3G/WiFi
  • Apple iPhone 4
  • Apple iPod Touch 3rd / 4th generation
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Android

  • Samsung Droid Charge 4G, SCH-I510, v2.2.1
  • Samsung Epic 4G, SPH-D700, v2.2.1
  • Samsung Galaxy Tab, SCH-I800, v2.2
  • Samsung Galaxy tab 7”, GT-P1000, v2.2
  • Samsung Nexus S, Nexus S, 2.3.3
  • Samsung Replenish, SPH-M580, v2.2.2
  • Dell Streak 7 Tablet, v2.2.2
  • HTC Aria, LIBERTY, v2.2.1
  • HTC Desire Z, HTCVISION, v2.2.1
  • HTC EVO 4G, PC36100, v2.2
  • HTC EVO Shift 4G, PG06100, v2.2 & v2.3.3
  • HTC G2, T-MOBILE G2, v2.2
  • HTC Incredible, ADR6300, v2.2
  • HTC MyTouch 4G, HTCGLACIER, v2.2.1
  • LG Optimus S, LS670, v2.2.2
  • LG Optimus T, LG-P509, v2.2
  • Motorola Droid 2, DROID2, v2.2
  • Motorola Droid X, DROID X, v2.2
  • Motorola Droid Pro, DROID PRO, v2.2.1
  • Motorola Xoom Tab, XOOM, v3.1
  • All phones with Android OS version 2.2 and above
  • All Android tablets with OS version 2.2 and above

I am glad to have the email exchanges with Stephanie about Swiff. She has added more information and cleared my doubts/queries on Swiff.

I am sure Swiff will be gaining a lot of interest in Singapore once it is launched. I can imagine door to door sales person not having to carry a bulky unit to perform transaction. Instead, he or she can just take a Swiff reader and perform the transaction using a mobile phone.

So, do check out the website for more details or let me know if you have any doubts or questions. I will throw them to SCCP to answer 🙂 .

Click Here to Swiff Website

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