ASUS unveils the ZENBOOk in Singapore, Pricing and Specs Within

Today, ASUS unveils the ZENBOOk in Singapore. The Zenbook is available at all major retailers starting today (8 November 2011) from from S$1,398 to S$1,998 (options of 11.6inches and 13.3inches). More information and specs after the break.


ASUS Unveils the ZENBOOK™

Chairman Jonney Shih introduces the latest in ultra-portable notebook technology and design with the ASUS ZENBOOK™ that features a perfect blend of elegance and power

Singapore (8 November, 2011) ― ASUS Chairman Jonney Shih unveiled the long-anticipated ZENBOOK™ that fuses masterpiece design and incredible performance at a global launch event in Manhattan, New York on October 11 2011 along with Intel Senior Vice President and General Manager of Sales and Marketing Group, Tom Kilroy. The “Ultra Era” event opened with a vivid, yet tranquil dance to Moon Water featuring a performance artist from the internationally renowned Cloud Gate Dance Theatre of Taiwan. The performance set the tone of the event, to display that the ASUS ZENBOOK™ is designed to be effortlessly enjoyable without compromising on performance. It exudes the perfect balance of elegance and power in an Ultrabook.

Mr. Shih then introduced four key incredible principles that guided ASUS’ development team during the ZENBOOK™ design phase.

Pure Design – Art melds seamlessly with technology upon viewing the ASUS ZENBOOK™. The silver exterior panel features a concentric circle design that refracts a halo of light that excites the senses. With a thickness of 0.11” at the front and 0.35” at the rear, the ZENBOOK™’s exterior lines are sleek, making it the thinnest Ultrabook on the market and perfect for users constantly on-the-go or in the classroom.

Unrivalled Performance – The ZENBOOK™ is designed with an instant-on feature that resumes the system in about 2 seconds* and features incredible standby times up to 2 weeks*, which is four times more than the industry standard. Although svelte and sleek, the ZENBOOK™ packs an impressive and uncompromising list of technological breakthroughs. It uses the latest Intel® 2nd generation Core™ processors (optimized for mobile use), SATA Revision 3.0 solid state storage (SSD), Bluetooth™ V4.0 and USB 3.0. ASUS has also added USB Charger+ technology, which uses the powered USB 3.0 port to recharge portable devices in a fraction of the time it would normally take. To accommodate all of these technologies, ASUS engineers designed custom cooling technology using a V-shaped channel with a unique copper fin design for improved airflow and cooling. When battery life dips below 5 percent, the ZENBOOK™ will automatically save files in progress to prevent data loss.

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Incredibly Green – The ZENBOOK™ provides its users a peace of mind in knowing that they are consuming less energy. It utilizes ASUS’ patented Super Hybrid Engine II technology, which intelligently conserves battery life and allows the ZENBOOK™ to have up to 25% more battery life* than other Ultrabook designs.

Transcending Audio – Recognizing that an ultrabook is not only a tool for work, but also for entertainment, each ZENBOOK™ is equipped with ASUS SonicMaster technology, an optimized fusion of hardware and software developed by the ASUS Golden Ear team and Bang & Olufsen ICEpower®. SonicMaster provides a wide sonic spectrum surround sound that can fill a room with smooth jazz or the tranquil sound of a mountain stream.

Leading Technology Partnership – Intel’s Senior Vice President and General Manager of Sales and Marketing Group, Tom Kilroy, expressed his excitement that Intel contributed the incredible processor technology for ASUS’s groundbreaking masterpiece.

“Today’s introduction of ASUS ZENBOOK™ is a vivid proof that Ultrabooks are ushering in a fundamental transformation of personal computing,” said Mr. Kilroy. “In the few months since Intel first unveiled this new type of device, ASUS has delivered an amazingly light design powered by the visibly smart performance of the second generation Intel Core i7 and Core i5 processors. It’s packed with the security, responsiveness, and other exciting features, that deliver on the promise of the Ultrabook, to offer the most complete and satisfying computing experience.”

Specifications

ASUS ZENBOOK™ UX21E

CPU: Intel® Core™ i5-2467M / Intel® Core™ i7-2667M
OS: Genuine Windows® 7 Home Premium – 64 bit
Display: 11.6” LED Backlit TFT LCD Display resolution: HD 1366×768/16:9
Memory: 4GB DDR3
Storage: 128GB SSD SATA Revision 3.0
WLAN: 802.11b/g/n + Bluetooth v4.0
Battery Life (Est): 35W (5+ hrs); Standby time: 1 week
Camera: 0.3MP
Audio: Bang & Olufsen ICEpower® and ASUS SonicMaster Technology HD Audio
Speakers: Stereo speakers designed with Bang & Olufsen ICEpower® Technology
Interface: 1x headphone – out & Audio In, Combo jack, 1x micro HDMI, 1x mini VGA
Dimensions/Weight: 0.11” at the front, 0.35” at the rear; 11.7″ x 7.7″ x 0.11-0.67″ (2.43lb)
RRP: SGD$1,398 (GST Included) / SGD$1,598 (GST Included)

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ASUS ZENBOOK™ UX31E

CPU: Intel® Core™ i5-2557M / Intel® Core™ i7-2667M
OS: Genuine Windows® 7 Home Premium – 64 bit
Display: 13.3″ LED-backlit TFT LCD Display resolution: HD+ 1600×900 / 16:9
Memory: 4GB DDR3
Storage: 128GB SSD SATA Revision 3.0 / 256GB SSD SATA Revision 3.0
WLAN: 802.11b/g/n + Bluetooth v4.0
Battery Life (Est): 50W (7+hrs) Standby Time: 2 Weeks
Camera: 0.3MP
Audio: Bang & Olufsen ICEpower® and ASUS SonicMaster Technology HD Audio
Speakers: Stereo speakers designed with Bang & Olufsen ICEpower® Technology
Interface: 1x headphone – out & Audio In, 1x micro HDMI, 1x mini VGA, 1x SD card reader
Dimensions/Weight: 0.11” at the front, 0.35” at the rear; 12.8″ x 8.8″ x 0.11″-0.67″ (2.86lb)
RRP: SGD$1,498 (GST Included) / SGD$1,998 (GST Included)

*Product test results, specifications and features may change without prior notice. Check www.asus.com for further details.

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About ASUS

ASUS, the world’s top 3 consumer notebook vendor and the maker of the world’s best-selling and most award winning motherboards, is a leading enterprise in the new digital era. ASUS designs and manufactures products that perfectly meet the needs of today’s digital home, office and person, with a broad portfolio that includes motherboards, graphics cards, optical drives, displays, desktops, Eee Box and all-in-one PCs, notebooks, netbooks, tablet devices, servers, multimedia and wireless solutions, networking devices, and mobile phones.

Driven by innovation and committed to quality, ASUS won 3,398 awards in 2010, and is widely credited with revolutionizing the PC industry with the Eee PC™. With a global staff of more than 10,000 and a world-class R&D team of 3,000 engineers, the company’s revenue for 2010 was around US$10.1 billion.
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