Bloggers Must Reveal Freebies or Face Hefty Fines

This news is going to affect many bloggers (in US). According to the report, bloggers who get “freebies” must reveal it or face hefty fines. Noted this, “the post of a blogger who receives cash or in-kind payment to review a product is considered an endorsement”.

‘The post of a blogger who receives cash or in-kind payment to review a product is considered an endorsement,’ FTC Secretary Donald Clark said in an 81-page notice of revised guidelines.”

So, bloggers worldwide (like me), what do you think? Do you think it is a fair statement?

(source)

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