Samsung SONAR Android App Event at Filter – Video Within

Attended Samsung SONAR event at Filter on Thursday. This is actually my first time to Filter and my first time to be invited for an app launch.

I was one of the earliest to reach. Each of us were asked to take a Polaroid pictures from the Samsung Girls. Here is a shot of them.

We then proceeded to Filter where many sets of Samsung handsets and Tab are there. The Samsung Girls were there to demonstrate to us how to use the SONAR app.

Basically, SONAR is a streaming app. It is available on Android and Bada platforms. Here is one on Android for mobile.

And here is one on Bada (if I am not wrong).

And not forgetting, the Galaxy Tab. Not sure if it supports Honeycomb or not.

What is attractive about it is the Multimedia functions that are heavily integrated to Social Media.

And here are other things that you can do with this app.

Sonar is hosted by Singapore DJs Chris Ho and Vendetta. Below is an extract from the Press Release.

.. It also provides interactivity within social media platforms like Twitter and Facebook by syncing favorite tracks through social networking feeds with a click of the button. Listeners can also view song lyrics and watch music videos if it is available through the metadata, which is aggregated on a user-intuitive interface.

Another unique feature is for listeners to have a voice on the list of music being streamed via their votes for or against a track. This in turn provides SONAR a better understanding on listenersโ€™ choice and a more strategic selection of new tracks. Besides music, listeners will receive regular updates of lifestyle news on music, fashion and events.

BTW, this is Chris Ho.

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And here is Vendetta

Here is a shot of Justin and Justin listening.

And here is another shot of the ladies. Both holding the Samsung Galaxy Tab (which is also the prize for the night for the attendees).

I did a short demo on the app.

And finally, the event starts with Winston from Samsung giving a short speech on Samsung SONAR.

And followed by an in-depth explanation of the app.

I can’t help but to laugh at their Goat of the Week.

After the demo, it is party time with a few performances.

And another one.

I love this song.

Following one are DJ mix and BeatBox performance.

Among the guests are some celebrities. Here is Allan Wu with friend.

How can Filter be without party pics. Here are some.

And of course, the night ended with the Lucky Draw.

And here is the winner.

That is it. Hope you enjoy the coverage and the Samsung SONAR app for Android.

PS: Overheard that the iPhone might be coming soon ๐Ÿ™‚ .