{"id":8609,"date":"2010-02-17T00:01:21","date_gmt":"2010-02-16T16:01:21","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=8609"},"modified":"2010-02-16T02:59:26","modified_gmt":"2010-02-15T18:59:26","slug":"raw-shooting-capability-camera-phone-soon-thanks-to-omnivision","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2010\/02\/17\/raw-shooting-capability-camera-phone-soon-thanks-to-omnivision\/","title":{"rendered":"RAW Shooting capability Camera Phone Soon, Thanks to OmniVision"},"content":{"rendered":"<p>You did not read it wrongly. RAW shooting on camera phone is in the pipeline. It can be realized as fast as July this year, thanks to OmniVision. OmniVision has created a 1\/4 inch 5-megapixels RAW sensor that is capable of shooting 720p video at 60fps or 1080p video at 30 fps.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"8611\" data-permalink=\"https:\/\/techielobang.com\/blog\/2010\/02\/17\/raw-shooting-capability-camera-phone-soon-thanks-to-omnivision\/ov5647-raw-omnivision-sensor\/\" data-orig-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?fit=600%2C266&amp;ssl=1\" data-orig-size=\"600,266\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"ov5647-raw-omnivision-sensor\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?fit=300%2C133&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?fit=600%2C266&amp;ssl=1\" class=\"size-full wp-image-8611 aligncenter\" title=\"ov5647-raw-omnivision-sensor\" src=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?resize=540%2C239\" alt=\"\" width=\"540\" height=\"239\" srcset=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/02\/ov5647-raw-omnivision-sensor.jpg?resize=300%2C133&amp;ssl=1 300w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<h2><!--more--><span style=\"text-decoration: underline;\">Press Release<\/span><\/h2>\n<p>BARCELONA, Spain, Feb. 15 \/PRNewswire-FirstCall\/ &#8212;<strong> <\/strong>Mobile  World Congress &#8212; OmniVision Technologies, Inc. (Nasdaq: <a title=\"OVTI\" href=\"http:\/\/studio-5.financialcontent.com\/prnews?Page=Quote&amp;Ticker=OVTI\" target=\"_blank\">OVTI<\/a>), a leading developer of advanced  digital imaging solutions, today announced a new 1\/4-inch, 5-megapixel  RAW CMOS image sensor based on its 1.4-micron OmniBSI\u2122<sup> <\/sup>backside  illumination (BSI) technology. The OV5647 is a cost-effective,  high-performance mobile imaging solution, offering the performance and  size benefits of BSI technology while allowing mobile phone designs to  utilize existing baseband or applications processors for image  processing functions.<\/p>\n<p>OmniVision&#8217;s 1.4-micron OmniBSI pixel  delivers best-in-class low light sensitivity (680-mV\/lux-sec), low  profile z-height and a small footprint, making it ideal for the  ultra-compact camera modules used in mobile phones and notebooks. The  superior pixel performance of the OV5647 enables 720p HD video at 60  frames per second (fps) and 1080p HD video at 30 fps, with complete user  control over formatting and output data transfer. The 720p\/60 HD video  is captured in full field of view with 2 x 2 binning, which doubles the  sensitivity and improves the signal-to-noise ratio. Additionally, a  post-binning re-sampling filter function unique to the OV5647 removes  image artifacts around edges and minimizes spatial artifacts to deliver  even sharper, crisper color images.<\/p>\n<p>&#8220;According to industry research firm  iSuppli Corporation, 5-megapixel cameras will account for over one-third  of all camera phones by 2012,&#8221; explained Vinoo  Margasahayam, product marketing manager for OmniVision. &#8220;The  OV5647&#8217;s 1\/4-inch optical format is well positioned to target the  design-in sweet spot for mainstream handsets for three key reasons.  First, it enables the industry-standard 8.5 x 8.5-mm module size with a  z-height of less than 5-mm, offering miniaturization that is important  for thinner camera phones. Second, the OV5647 is optimal for 720p\/60 HD  video, which is a key requirement in today&#8217;s handsets. Third, advanced  technologies such as OmniBSI are transforming the image quality of  mobile cameras, enabling mobile phone manufacturers to compete not just  based on features, but on the camera performance.&#8221;<\/p>\n<p>Because BSI technology uses a technique  that inverts the sensor to collect light from the backside, it offers  the most direct path for light to strike the pixel. This results in a  greatly improved fill factor, higher quantum efficiency and  significantly reduced cross-talk, which translates into greater  sensitivity and better color reproduction, compared to front side  illumination (FSI) image sensors.<\/p>\n<p>As a RGB RAW image sensor, the OV5647  offers a cost-efficient solution for handset customers looking to  implement a low-power, dual-chip solution with image signal processing  in the applications or baseband processor. The sensor supports a digital  video parallel port or two-lane MIPI\u00ae interface, and provides  full-frame, windowed or binned 10-bit images in RAW RGB format with  complete user control over formatting and output data transfer. It  offers all required automatic image control functions, including  automatic exposure control, automatic white balance, automatic band  filter, automatic 50\/60-Hz luminance detection, and automatic black  level calibration. The OV5647 is sampling now and will enter mass  production in July\u00a02010.<\/p>\n<p><strong>About OmniVision<\/strong><\/p>\n<p>OmniVision Technologies (NASDAQ: <a title=\"OVTI\" href=\"http:\/\/studio-5.financialcontent.com\/prnews?Page=Quote&amp;Ticker=OVTI\" target=\"_blank\">OVTI<\/a>) is a leading developer of  advanced digital imaging solutions. Its award-winning CMOS imaging  technology enables superior image quality in many of today&#8217;s consumer  and commercial applications, including mobile phones, notebooks,  netbooks and webcams, digital still and video cameras, security and  surveillance, entertainment devices, automotive and medical imaging  systems. Find out more at <span style=\"text-decoration: underline;\"><a onclick=\"var  s=s_gi(s_account);s.linkTrackVars='prop5,eVar3,prop15';s.prop5='External   Link';s.eVar3=s.prop5;s.prop15='84369537';s.tl(this,'o','ExternalLink');\" href=\"http:\/\/www.ovt.com\/\" target=\"_blank\">www.ovt.com<\/a>. <\/span><\/p>\n<p><strong><em>Safe-Harbor Language <\/em><\/strong><\/p>\n<p><em>Certain statements in this press  release, including statements regarding the expected benefits,  performance, capabilities, and potential market appeal of the OV5647  and\/or OmniBSI technology are forward-looking statements that are  subject to risks and uncertainties. These risks and uncertainties, which  could cause the forward-looking statements and OmniVision&#8217;s results to  differ materially, include, without limitation: potential errors, design  flaws or other problems with OV5647, customer acceptance, demand, and  other risks detailed from time to time in OmniVision&#8217;s Securities and  Exchange Commission filings and reports, including, but not limited to,  OmniVision&#8217;s annual report filed on Form 10-K and quarterly reports  filed on Form 10-Q. OmniVision expressly disclaims any obligation to  update information contained in any forward-looking statement.<\/em><\/p>\n<p>OmniVision\u00ae is a registered trademark of  OmniVision Technologies, Inc. The OmniVision logo and OmniBSI\u2122 are  trademarks of OmniVision Technologies, Inc. All other trademarks are the  property of their respective owners.<\/p>\n<p>[ad#boxlist]<br \/>\n(<a href=\"http:\/\/www.engadget.com\/2010\/02\/15\/omnivision-brings-raw-shooting-to-mobiles-with-new-5-megapixel-s\/\" target=\"_blank\">source<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>You did not read it wrongly. RAW shooting on camera phone is in the pipeline. It can be realized as fast as July this year, thanks to OmniVision. OmniVision has created a 1\/4 inch 5-megapixels RAW sensor that is capable of shooting 720p video at 60fps or 1080p video at [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[5,14,3],"tags":[1897,1895,1896],"class_list":["post-8609","post","type-post","status-publish","format-standard","hentry","category-mobile","category-techie","category-technology","tag-5-megapixels","tag-omnivision","tag-raw"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p8YKZ-2eR","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/8609","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/comments?post=8609"}],"version-history":[{"count":4,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/8609\/revisions"}],"predecessor-version":[{"id":8614,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/8609\/revisions\/8614"}],"wp:attachment":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media?parent=8609"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/categories?post=8609"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/tags?post=8609"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}