{"id":58597,"date":"2015-04-16T07:00:19","date_gmt":"2015-04-15T23:00:19","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=58597"},"modified":"2015-04-16T00:49:36","modified_gmt":"2015-04-15T16:49:36","slug":"asus-launches-zenfone-2-in-singapore","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2015\/04\/16\/asus-launches-zenfone-2-in-singapore\/","title":{"rendered":"ASUS launches ZenFone 2 in Singapore with 4 GB RAM"},"content":{"rendered":"

Is ASUS doing a split test? They are launching the ASUS ZenFone 2 in 3 different model but with the same 5-inch screen.\u00a0The\u00a0<\/span>ZenFone 2<\/b>\u00a0(ZE500CL, ZE550ML) models sport a matte finishing, available in Black, White and Red, while the\u00a0<\/span>ZenFone 2<\/b>\u00a0(ZE551ML) encompasses an aluminium hairline metallic finishing available in Black, Gold, Red and Silver.<\/span><\/p>\n

\"ASUS<\/p>\n

<\/p>\n

Press Release<\/strong><\/span><\/p>\n

ASUS launches ZenFone 2 in Singapore<\/h2>\n

The world\u2019s first 4GB RAM Smartphone lands in Southeast Asia today<\/em><\/p>\n

14th<\/sup>\u00a0April 2015, SINGAPORE<\/strong>\u00a0–\u00a0ASUS Singapore<\/a>\u00a0announced the launch of the much-anticipated\u00a0ASUS\u00a0<\/strong>ZenFone 2<\/strong><\/a>,\u00a0the flagship smartphone that is the newest addition to the\u00a0ZenFone\u00a0<\/strong>family. As Singapore will be the first country in Southeast Asia to launch the ASUS\u00a0ZenFone 2<\/strong>, it will be a large-scale launch event by ASUS, with 500 participants, including medias, key partners and end users in attendance. The\u00a0ZenFone 2<\/strong>\u00a0will be celebrated as the world\u2019s first 4GB RAM\u00a0smartphone running on a\u00a02.3GHz 64-bit Intel\u00ae<\/sup>\u00a0Atom\u2122 processor with ultra-fast 4G\/LTE and fast-charge 3,000mAh battery for powerful all-round performance.\u00a0 With an all-new ergonomically-curved design and a 5.5-inch full HD IPS display, the\u00a0ZenFone 2<\/strong>\u00a0comes with a 13MP\/5MP PixelMaster camera retailing at $249 onwards.<\/p>\n

Building on the global success of the first ASUS\u00a0ZenFone<\/strong>, which sold over 1.5 million units in just a month in 2014, the\u00a0ZenFone 2<\/strong>\u00a0premieres many evolved features, including a new version of ASUS ZenUI – which has the world\u2019s first fully-customisable interface – and Trend Micro security software for safer web browsing.\u00a0Furthermore, the\u00a0ZenFone<\/strong>\u00a0series clinched the Red Dot Design Award in 2014 for its exceptional degree of innovation, functionality and ergonomics by the Red Dot jury.<\/p>\n

“The passion behind the design of\u00a0ZenFone 2<\/strong>\u00a0is our never-ending desire to empower luxury for everyone. We have drawn on our engineering expertise and experience with our popular\u00a0ZenFone<\/strong>\u00a0to create a powerful smartphone with the best functionalities that fulfills all our users\u2019 needs. That device is the incredible new\u00a0ZenFone 2<\/strong>\u00a0\u2014 luxury that everyone can enjoy,\u201d\u00a0said\u00a0Benson Lin, Corporate Vice President at ASUS.<\/p>\n

Powerful Performance, For Today and Beyond<\/strong><\/p>\n

Powered by a 2.3GHz 64-bit Intel Atom Z3580 processor and a 4GB RAM, the\u00a0ZenFone 2<\/strong>\u00a0delivers top-notch performance that is up to three times better, and gaming experiences that are up to seven times faster than its predecessor. Users will get to enjoy a seamless experience when it comes to web surfing, smooth video playback, and multi-tasking.<\/p>\n

Furthermore, the\u00a0ZenFone 2<\/strong>\u00a0is equipped with a built-in 4G\/LTE connectivity for quick data speeds of up to 150Mbit\/s plus 802.11ac Wi-Fi,\u00a0ensuring stutter-free streaming of video and music for\u00a0a smooth mobile experience. Dual-SIM capacity with Dual Active technology makes the\u00a0ZenFone 2<\/strong>\u00a0the perfect travel or business companion. Users can have two active phone lines on their device so they can keep in touch anytime and everywhere.<\/p>\n

With the fast-charge technology, users are able to recharge up to 60% battery level in only 39 minutes. In addition, with the support of a high capacity\u00a03000mAh lithium-polymer battery,\u00a0high levels of performance on the\u00a0ZenFone 2\u00a0<\/strong>will not be compromised.<\/p>\n

Pixelmaster Camera: See What Others Can\u2019t See<\/strong><\/p>\n

Boasting a 13MP rear-facing PixelMaster camera with an f\/2.0 wide-aperture lens,\u00a0ZenFone 2<\/strong>\u00a0is able to capture stunning, high-resolution photos with zero shutter lag. The 5MP front-facing camera\u2019s 85-degree wide-angle lens allows the user to shoot sharp selfies and\u00a0enjoy crisp,\u00a0clear video chats.<\/p>\n

Group selfies are made easy for those wanting to capture a group of friends, or include scenery in their selfie, as the ZenUI Selfie Panorama mode captures panoramic selfies with up to a 140-degree field of view.<\/p>\n

Unique to the\u00a0ZenFone 2<\/strong>\u00a0is the PixelMaster\u2019s Low Light mode, which employs pixel-merging technology to capture up to 400% brighter photos and videos at night or in low-light scenes without the need for a flash. Through a combination of adjusting pixel size and advanced image-processing algorithms,\u00a0ZenFone 2<\/strong>\u00a0increases light sensitivity by up to 400%, enhances noise reduction and boosts colour contrast by up to 400%. Even when a flash is preferred,\u00a0ZenFone 2<\/strong>\u00a0is equipped with a Real Tone flash to ensure warm skin tones and accurate colours.<\/p>\n

The\u00a0ZenFone 2<\/strong>\u00a0camera also has a Backlight (HDR) mode to let users capture vivid, evenly-exposed photos in challenging backlit scenes such as sunset portraits. By using pixel-enhancing technology to increase contrast by up to 400%, The Backlight (HDR) mode ensures that foreground subjects stand out clearly and are free of shadows.<\/p>\n

Furthermore, the\u00a0ZenFone 2<\/strong>\u00a0features updated\u00a0ZenUI<\/strong>\u00a0apps, which include the all new Collage and Effects, allowing users\u00a0to unleash their creativity to create beautiful montages and stunning special effects with just\u00a0a few quick gestures. Another part of\u00a0ZenFone 2<\/strong>\u2019s easy-to-use app lineup is ZenUI MiniMovie, which enables users to quickly and easily put together photo slideshows, complete with titles and beautiful background music.<\/p>\n

Luxurious, Ultra-Thin Ergonomic Arc Design<\/strong><\/p>\n

The\u00a0ZenFone 2<\/strong>\u00a0bears the iconic ASUS concentric-circle design that adorns both the fascia and rear key, and has its rear cover crafted with an outstanding hairline metallic finish. Additionally, it introduces new and evolved aesthetic refinements, including a graceful curved case that\u00a0tapers to an incredibly thin 3.9mm at the edges to lend it a bold yet elegant look. This design not only renders it extremely comfortable to hold, but easier to use as well. Now, snapping selfies, adjusting the volume and browsing the web are all within reach.<\/p>\n

With a remarkably sharp and vivid 5.5-inch Full HD IPS display, the\u00a0ZenFone 2<\/strong>\u00a0boasts a 403ppi pixel density and a wide 178-degree viewing angle, ensuring lifelike photos and videos. The smartphone\u2019s display is also bordered by an ultra-narrow 3.3mm bezel, giving it a 72% screen-to-body ratio for a maximised viewing experience.<\/p>\n

The smartphone is also covered with\u00a0Corning\u00ae<\/sup>\u00a0Gorilla\u00ae\u00a0<\/sup>Glass 3 for superior resistance to damage and fingerprints and an anti-fingerprint coating that reduces friction by 30%, giving a luxuriously-smooth feel to touch gestures. The\u00a0ZenFone 2<\/strong>\u00a0(ZE500CL, ZE550ML) models sport a matte finishing, available in Black, White and Red, while the\u00a0ZenFone 2<\/strong>\u00a0(ZE551ML) encompasses a stunning aluminium hairline metallic finishing available in Black, Gold, Red and Silver.<\/p>\n

The\u00a0ZenFone 2<\/strong>\u00a0(ZE551ML) with 4GB RAM and 32GB storage will be exclusively available for sale during the product launch event.<\/p>\n

ZenFone 2 Accessories<\/strong><\/p>\n

ASUS provides a wide range of accessories to choose from to complement the\u00a0ZenFone 2<\/strong>\u00a0like the\u00a0ASUS View Flip Cover\u00a0<\/strong>starting from $34.90 onwards,<\/strong>\u00a0which protects your screen while allowing you to check all your important information without having to open the case, and the\u00a0View Flip Deluxe<\/strong>\u00a0which is a leather-crafted cover from $39.90. Also included is a credit card-sized\u00a0ZenPower<\/strong>\u00a0for 2.4A quick charge and JEITA protection that helps to extend battery life retailing at $29.90 onwards.<\/p>\n

Designed specially to complete the\u00a0ZenFone 2\u2019s<\/strong>\u00a0entertainment experience is the\u00a0ZenEar<\/strong>\u00a0earphones, ASUS\u2019s newest addition to the accessories collection, starting at $11.90. Another addition to the collection is\u00a0the\u00a0ZenFlash\u00a0<\/strong>accessory, a “Xenon flash dongle” that can be connected to smartphones via USB OTG. The device can stick to the phone’s rear panel, offering 400 times brighter flash than the usual LED flash retailing at $24.90.<\/p>\n

The ASUS\u00a0LolliFlash<\/strong>\u00a0comes in a shape of Lollipop and is a dual-tone LED torch for phones. The device packs its own battery and can be connected to the phone via the headphone port or 3.5mm audio jack. The\u00a0LolliFlash<\/strong>\u00a0is available in three colours – Blue, Red, and Yellow priced at $14.90.<\/p>\n

Availability & Pricing<\/strong><\/p>\n

The\u00a0ZenFone 2<\/strong>\u00a0(ZE500CL, ZE550ML and ZE5551ML) will be retailing at $249, $299 and $349 respectively. It will be available for pre-order at ASUS Brand Stores, ASUS Online Store and Challenger from today, 14th<\/sup>\u00a0April at 9pm till Friday, 17th<\/sup>\u00a0April, 10pm. All pre-ordered units will be available for collection on 18th<\/sup>\u00a0April. Those who pre-ordered with Challenger are able to collect their units from Challenger at Funan DigitalLife Mall, and for pre-orders with ASUS Brand Store, collection will be at the respective stores. For orders through ASUS Online Store, the unit will be delivered to consumers on 18th<\/sup>\u00a0April.<\/p>\n

From 18th<\/sup>\u00a0April onwards,\u00a0ZenFone 2\u00a0<\/strong>will be available at Starhub and M1.<\/p>\n

The\u00a0ZenFone 2<\/strong>\u00a0(ZE551ML) with 4GB RAM will be priced at $429 and $499 for 32GB and 64GB storage respectively and availability will be announced at a later date.<\/p>\n

ZenFone 2<\/strong>\u00a0will be available\u00a0at the following locations:<\/p>\n

\"ASUS<\/p>\n

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ASUS is launching the ASUS ZenFone 2 in 3 different models. They are ZE500CL, ZE550ML and ZE551ML. More information in the blog post..<\/p>\n","protected":false},"author":1,"featured_media":58598,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1509,61,5,6,14],"tags":[109,4357,2939,1021,14231,14232,14233,13861,13860],"class_list":["post-58597","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-local","category-mobile","category-pda","category-techie","tag-asus","tag-featured-2","tag-launch","tag-smartphone","tag-ze500cl","tag-ze550ml","tag-ze551ml","tag-zenfone-2","tag-zenfone2"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2015\/04\/ASUS-ZenFone-2.jpg?fit=600%2C440&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p8YKZ-ff7","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/58597","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/comments?post=58597"}],"version-history":[{"count":1,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/58597\/revisions"}],"predecessor-version":[{"id":58600,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/58597\/revisions\/58600"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media\/58598"}],"wp:attachment":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media?parent=58597"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/categories?post=58597"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/tags?post=58597"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}