{"id":57327,"date":"2014-11-29T16:55:49","date_gmt":"2014-11-29T08:55:49","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=57327"},"modified":"2014-11-29T16:55:49","modified_gmt":"2014-11-29T08:55:49","slug":"singapore-first-lego-certified-store-at-suntec-city-mall","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2014\/11\/29\/singapore-first-lego-certified-store-at-suntec-city-mall\/","title":{"rendered":"Singapore first LEGO Certified Store is now open at Suntec City Mall"},"content":{"rendered":"<p>Singapore has its first LEGO Certified Store (LCS) located at Suntec City Mall, I am sure it will be a favorite place for LEGO fans. I was there for the media event and the opening. It already has a long queue waiting to go inside the store before the official opening at 10:30am.<\/p>\n<figure id=\"attachment_57328\" aria-describedby=\"caption-attachment-57328\" style=\"width: 600px\" class=\"wp-caption aligncenter\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"57328\" data-permalink=\"https:\/\/techielobang.com\/blog\/2014\/11\/29\/singapore-first-lego-certified-store-at-suntec-city-mall\/visual-2\/\" data-orig-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?fit=600%2C365&amp;ssl=1\" data-orig-size=\"600,365\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Visual #2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?fit=300%2C182&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?fit=600%2C365&amp;ssl=1\" class=\"wp-image-57328 size-full\" src=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?resize=600%2C365\" alt=\"Visual #2\" width=\"600\" height=\"365\" srcset=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?w=600&amp;ssl=1 600w, https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?resize=300%2C182&amp;ssl=1 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><figcaption id=\"caption-attachment-57328\" class=\"wp-caption-text\">Singapore&#8217;s first unique PICK-A-BRICK Wall at the new LEGO\u00ae Certified Store<\/figcaption><\/figure>\n<p><!--more--><\/p>\n<p>Check out LCS information and offers:<br \/>\n<strong>OPENING SPECIALS (29 &amp; 30 November 2014 \u2013 10.30 am to 9.30 pm)<\/strong><\/p>\n<ul>\n<li><strong>Exclusive FREE Gift with Purchase :<\/strong>\n<ul>\n<li>First 50 customers to spend $100 or more on any LEGO\u00ae products on each of these two days &#8211; 29 and 30 November 2014 will receive an exclusive miniature \u201cLEGO\u00ae Brand Retail New Store Opening\u201d (3300003) set. Limited to one set per customer.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Lucky Draw<\/strong> \u2013 Spend over $88 in a single receipt at the store and stand a chance to win one of these three great prizes :\n<ul>\n<li>a. 1st Prize : Exclusive 3D LEGO\u00ae Fox Model<\/li>\n<li>b. 2nd Prize : LEGO\u00ae Creator Expert Parisian Restaurant (10243)<\/li>\n<li>c. 3rd Prize : LEGO\u00ae Creator Expert Horizon Express (10233)<\/li>\n<li>Winners will be announced on Bricks World\u2019s Facebook page on Monday, 1 December at 3.00 pm.<\/li>\n<\/ul>\n<\/li>\n<li><strong>Family Gift with Purchase Lucky Dip<\/strong> \u2013 make a purchase in our store, and children up to 16 years old can take part in our Lucky Dip to receive a small gift. One redemption per child.<\/li>\n<li><strong>Bricks World\u2018Members Only\u2019Lottery Draw<\/strong> \u2013 make an in-store purchase and you will automatically qualify for the prize draw to stand a chance to win one of five exclusive LEGO\u00ae Houses (4000010)<\/li>\n<li><strong>\u201cBuild &amp; Take Away\u201d Event<\/strong> from 12.30 pm to 8.30 pm at LEGO\u00ae Free Play Area \u2013 you have 30 minutes to build your own creation, then you can take it home. FREE.<\/li>\n<li><strong>LEGO\u00ae Photo Opportunities<\/strong> \u2013 take your photo with a 2-metre tall LEGO\u00ae Star Wars\u2122 Yoda, and other LEGO\u00ae characters like Laval. Look out for them at the Level 1 East Atrium, next to J Co and at Level 3 to the left of the LEGO\u00ae Certified Store<\/li>\n<li><strong>Special Offer<\/strong> &#8211; LEGO\u00ae DC Comics Batman\u2122: Arkham Asylum Breakout (10937) &#8211; Now $199.90 (UP $299.90), 50 sets only!<\/li>\n<\/ul>\n<p>Terms &amp; Conditions apply to all of the above<\/p>\n<p>Here is the Press Release<\/p>\n<p><span style=\"text-decoration: underline;\"><strong>Press Release<\/strong><\/span><\/p>\n<h2 style=\"color: #222222; text-align: center;\">First\u00a0<span class=\"il\">LEGO<\/span>\u00ae CERTIFIED STORE in Singapore\u00a0Opens at Suntec City Mall<\/h2>\n<p><br style=\"color: #222222;\" \/><b style=\"color: #222222;\">SINGAPORE\u00a0<span class=\"aBn\" tabindex=\"0\" data-term=\"goog_525211114\"><span class=\"aQJ\">29 November 2014<\/span><\/span><\/b><span style=\"color: #222222;\">\u00a0\u2013 Singapore\u2019s first-ever\u00a0<\/span><b style=\"color: #222222;\"><span class=\"il\">LEGO<\/span>\u00ae Certified Store<\/b><span style=\"color: #222222;\">\u00a0(LCS) was opened today by Her Excellency, Berit Basse, the Ambassador of Denmark to Singapore together with\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Singapore and its business partner, Bricks World.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">Located on the third level, Tower 3, Suntec City Mall, the new\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0store, which is managed by Bricks World, serves to further enhance the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0experience for the fast-growing\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0fan base and to reach out to new customers.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0brand mission is to inspire and develop the builders of\u00a0<\/span><span class=\"aBn\" style=\"color: #222222;\" tabindex=\"0\" data-term=\"goog_525211115\"><span class=\"aQJ\">tomorrow<\/span><\/span><span style=\"color: #222222;\">\u00a0through creative free play with\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0bricks. The brand, which has delighted generations of children and adults, has been available in Singapore for close to 60 years, during which\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Singapore\u2019s sales office was set up in 1979.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">The opening of this first LCS reaffirms the commitment by The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Group to Singapore, to deliver great and memorable experiences to children all over Asia.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">Ms Dan Luo, Managing Director of\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Singapore said: \u201cOpening Singapore\u2019s first\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store marks an important milestone for The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Group in Singapore, as it will help to strengthen the brand in Asia, the fastest growing market in the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0world.\u201d<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">Every aspect of the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store is designed and made by The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Group, including one of the most popular features, the Pick-a-Brick Wall. The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store also features an interactive play area called \u201cThe Living Room\u201d, and a display of fully assembled\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0models. From January 2015, the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store in Singapore will have exclusive sets released at the same time as in the US and Europe.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">The Pick-a-Brick Wall, comprising a custom-built fixture with round canisters, each filled with\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0bricks and elements, will allow shoppers to hand-pick and select\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0pieces in different shapes and colours.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">Ms Luo added : \u201cWe will have regular hands-on activities for children and families to experience the creativity and imagination that goes into\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0building. We are confident that the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store will deliver a more exciting and well-rounded\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0experience to existing fans and new customers.\u201d<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">Through building state-of-the-art \u201cbrand doors\u201d in major shopping hot spots in Singapore, The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Group looks to establish the island state as one of the top shopping hot spots for\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0products in Asia.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">To celebrate this occasion, an exclusive and highly coveted miniature\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00ae\u201cBrand Retail New Store Opening\u201dset, made specially to celebrate store openings will be given away to the first 50 customers who spend a minimum of $100 or more on\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0products on each of the opening weekend days \u2013\u00a0<\/span><span class=\"aBn\" style=\"color: #222222;\" tabindex=\"0\" data-term=\"goog_525211116\"><span class=\"aQJ\">29 and 30 November<\/span><\/span><span style=\"color: #222222;\">. This will be limited to one set per customer.<\/span><br style=\"color: #222222;\" \/><br style=\"color: #222222;\" \/><span style=\"color: #222222;\">The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store is opened in partnership with Bricks World, the largest and most established\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0retailer in Singapore. Mr George Papasolomontos, Managing Director of Bricks World said: \u201cWe are proud to partner with\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">Singapore in the opening of the first\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store here. We\u2019ve been a\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0retailer since 2003. We\u2019re not just familiar with the product, we also love what we do and promote, and are therefore very much in tune with the needs and expectations of our customers. The\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0Certified Store will definitely bring the\u00a0<\/span><span class=\"il\" style=\"color: #222222;\">LEGO<\/span><span style=\"color: #222222;\">\u00a0brand to another level of awareness and will inject renewed interest in the products, as well as draw in new customers too.\u201d<\/span><\/p>\n<div style=\"color: #222222;\"><\/div>\n<div style=\"color: #222222;\">\n<div><b>###<\/b><\/div>\n<p><b>About The\u00a0<span class=\"il\">LEGO<\/span>\u00a0Group<\/b><br \/>\nThe\u00a0<span class=\"il\">LEGO<\/span>\u00a0Group is a privately held, family-owned company, based in Billund, Denmark. It was founded in 1932 and today the group is one of the world\u2019s leading manufacturers of play materials for children, employing approximately 10,000 people globally. The\u00a0<span class=\"il\">LEGO<\/span>\u00a0Group is committed to the development of children\u2019s creative and imaginative abilities.\u00a0<span class=\"il\">LEGO<\/span>\u00a0products can be purchased in more than 130 countries.\u00a0<span class=\"il\">LEGO<\/span>\u00ae and\u00a0<span class=\"il\">LEGO<\/span>\u00a0logo are trademarks of The\u00a0<span class=\"il\">LEGO<\/span>\u00a0Group. \u00a92014 The\u00a0<span class=\"il\">LEGO<\/span>\u00a0Group. For product details, visit\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.lego.com\/\" target=\"_blank\">www.<span class=\"il\" style=\"color: #222222;\">LEGO<\/span>.com<\/a>.<\/p>\n<p><b>About Bricks World<\/b><br \/>\nBricks World is the oldest and largest specialist\u00a0<span class=\"il\">LEGO<\/span>\u00a0retailer in Singapore. It partnered\u00a0<span class=\"il\">LEGO<\/span>\u00a0Singapore in the opening of Singapore\u2019s first\u00a0<span class=\"il\">LEGO<\/span>\u00a0Certified Store on\u00a0<span class=\"aBn\" tabindex=\"0\" data-term=\"goog_525211117\"><span class=\"aQJ\">29 November 2014<\/span><\/span>. It also has four other stores across Singapore, as well as an online portal. Bricks World aims to deliver the\u00a0<span class=\"il\">LEGO<\/span>\u00a0experience through the breadth of its product offering, well-trained and knowledgeable staff, in-store events and giveaways, and excellent customer service. For product and promotion details, visit its Facebook page and website at\u00a0<a style=\"color: #1155cc;\" href=\"http:\/\/www.bricksworld.com\/\" target=\"_blank\">www.bricksworld.com<\/a>.<\/p>\n<\/div>\n<p>[ad#img]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Singapore has its first LEGO Certified Store located at Suntec City Mall, I am sure it will be a favorite place for LEGO fans. I was there for the media event..<\/p>\n","protected":false},"author":1,"featured_media":57328,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1509,4,61,3181,14,15],"tags":[3334,4357,2939,13740,1604,133,8205,7434,9281,5435,3566,282,610,13102],"class_list":["post-57327","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured","category-information","category-local","category-social","category-techie","category-toys","tag-certified","tag-featured-2","tag-launch","tag-lcs","tag-lego","tag-limited-edition","tag-lucky-draw","tag-opening","tag-promo","tag-promotion","tag-shopping","tag-singapore","tag-suntec","tag-suntec-city-mall"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2014\/11\/Visual-2.jpg?fit=600%2C365&ssl=1","jetpack_shortlink":"https:\/\/wp.me\/p8YKZ-eUD","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/57327","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/comments?post=57327"}],"version-history":[{"count":2,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/57327\/revisions"}],"predecessor-version":[{"id":57330,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/57327\/revisions\/57330"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media\/57328"}],"wp:attachment":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media?parent=57327"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/categories?post=57327"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/tags?post=57327"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}