{"id":30848,"date":"2012-08-23T23:55:11","date_gmt":"2012-08-23T15:55:11","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=30848"},"modified":"2012-08-23T23:55:11","modified_gmt":"2012-08-23T15:55:11","slug":"microsoft-unveils-the-new-square-company-logo-video","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2012\/08\/23\/microsoft-unveils-the-new-square-company-logo-video\/","title":{"rendered":"Microsoft Unveils the New Square Company Logo (Video)"},"content":{"rendered":"<p>Like it or not, when everyone (almost) is going for the curvy soft look, Microsoft is going the opposite direction by presenting a simple new boxy Company logo (comprises of a symbol and logotype). Actually, I quite like it.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"30849\" data-permalink=\"https:\/\/techielobang.com\/blog\/2012\/08\/23\/microsoft-unveils-the-new-square-company-logo-video\/4162-microsoft_logo-for-screen-jpg-450x0\/\" data-orig-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?fit=450%2C165&amp;ssl=1\" data-orig-size=\"450,165\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"4162.Microsoft_Logo-for-screen.jpg-450&#215;0\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?fit=300%2C110&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?fit=450%2C165&amp;ssl=1\" class=\"aligncenter size-full wp-image-30849\" title=\"4162.Microsoft_Logo-for-screen.jpg-450x0\" src=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?resize=450%2C165\" alt=\"\" width=\"450\" height=\"165\" srcset=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?w=450&amp;ssl=1 450w, https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/4162.Microsoft_Logo-for-screen.jpg-450x0.jpg?resize=300%2C110&amp;ssl=1 300w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<p><!--more-->I love the simplicity and the Microsoft font. If you have played with Microsoft Windows 8, you will know that it has all the hard sharp edge look. And if you look at Windows Phone, it has all the square icons. Here is the introduction video.<\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/OzkZWvAJUr0\" frameborder=\"0\" width=\"600\" height=\"338\"><\/iframe><\/p>\n<p>In a <a href=\"https:\/\/blogs.technet.com\/b\/microsoft_blog\/archive\/2012\/08\/23\/microsoft-unveils-a-new-look.aspx?Redirected=true\" target=\"_blank\">blog post<\/a> by Microsoft, it mentions:<\/p>\n<blockquote><p>The logo has two components: the logotype and the symbol. For the logotype, we are using the Segoe font which is the same font we use in our products as well as our marketing communications. The symbol is important in a world of digital motion (as demonstrated in the video above.) The symbol\u2019s squares of color are intended to express the company\u2019s diverse portfolio of products.<\/p><\/blockquote>\n<p>So, the logo comprises of the word Microsoft too.<\/p>\n<p><a href=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"30850\" data-permalink=\"https:\/\/techielobang.com\/blog\/2012\/08\/23\/microsoft-unveils-the-new-square-company-logo-video\/0815-microsoft_logo_breakdown-for-screen-jpg-450x0\/\" data-orig-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?fit=450%2C165&amp;ssl=1\" data-orig-size=\"450,165\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"0815.Microsoft_Logo_breakdown-for-screen.jpg-450&#215;0\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?fit=300%2C110&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?fit=450%2C165&amp;ssl=1\" class=\"aligncenter size-full wp-image-30850\" title=\"0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0\" src=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?resize=450%2C165\" alt=\"\" width=\"450\" height=\"165\" srcset=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?w=450&amp;ssl=1 450w, https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2012\/08\/0815.Microsoft_Logo_breakdown-for-screen.jpg-450x0.jpg?resize=300%2C110&amp;ssl=1 300w\" sizes=\"auto, (max-width: 450px) 100vw, 450px\" \/><\/a><\/p>\n<h1><a href=\"https:\/\/blogs.technet.com\/b\/microsoft_blog\/archive\/2012\/08\/23\/microsoft-unveils-a-new-look.aspx?Redirected=true\" target=\"_blank\">Click Here to Read the Blog Post from Microsoft<\/a><\/h1>\n<p>[ad#boxlist]<br \/>\n(<a href=\"http:\/\/mashable.com\/2012\/08\/23\/microsoft-reveals-new-company-logo\/\" target=\"_blank\">source<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Like it or not, when everyone (almost) is going for the curvy soft look, Microsoft is going the opposite direction by presenting a simple new boxy Company logo..<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[4,14],"tags":[5451,5503,8729,116,8728],"class_list":["post-30848","post","type-post","status-publish","format-standard","hentry","category-information","category-techie","tag-company","tag-logo","tag-logotype","tag-microsoft","tag-symbol"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p8YKZ-81y","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/30848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/comments?post=30848"}],"version-history":[{"count":2,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/30848\/revisions"}],"predecessor-version":[{"id":30852,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/30848\/revisions\/30852"}],"wp:attachment":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media?parent=30848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/categories?post=30848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/tags?post=30848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}