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Canon launches EF-S 55-250mm f\/4-5.6 IS II lens
\nfor photography enthusiasts to capture details both near and far<\/h2>\n
Maximize details with new affordable telephoto lens<\/em><\/p>\n Singapore, 23 September, 2011<\/strong> \u2013 Canon today revealed the new EF-S 55-250mm f\/4-5.6 IS II telephoto lens, with an extensive zoom range that allows photographers to get intimately close to the action from a safe distance. Nature, wildlife and sports photo enthusiasts will enjoy the benefit of the crop factor to get maximum detail at long distances.<\/p>\n \u201cPhotographers are constantly seeking to learn about the various genres of photography,\u201d said Andrew Koh, Senior Director & General Manager of Canon Imaging & Information Products Group. \u201cThe Canon EF-S 55-250mm f\/4-5.6 IS II lens is a good starter lens for photographers interested in taking up telephotography with its compact form factor, extensive range and affordability.\u201d<\/p>\n A Higher Image Quality<\/strong><\/p>\n The Canon EF-S 55-250mm f\/4-5.6 IS II lens allows users to take picturesque long-range photographs. Photographers can expect sharper shots with the inclusion of an Ultra-Low Dispersion (UD) lens element, which allows the user to maintain high image quality across the entire zoom range.<\/p>\n In addition, Canon\u2019s four-stop[i] Image Stabilization technology lets photographers\u00a0 take pictures in low light settings with ease, and with automatic panning detection, users need not miss high speed shots anymore.<\/p>\n Portrait-oriented photographers can look forward to creating unique images with the Canon EF-S 55-250mm f\/4-5.6 IS II\u2019s new 7-bladed circular aperture capability that creates a smooth out-of-focus effect for pleasing and professional-looking pictures.<\/p>\n Enhanced Mobility and Environmentally Friendly<\/strong><\/p>\n With a long zoom range yet weighing in at only 390g, the Canon EF-S 55-250mm f\/4-5.6 IS II is ideal lens for photographers seeking an affordable and versatile lens for general-purpose telephoto photography.<\/p>\n Environmentally conscious users will also be pleased to know that all of the glass elements used in the lens\u2019 optics are completely lead-free.<\/p>\n Price & Availability<\/strong><\/p>\n The EF-S 55-250mm f\/4-5.6 IS II will be available from early October at authorized Canon dealers at the recommended retail price of S$499.<\/p>\n Please visit www.canon.com.sg\/pressroom to download a softcopy of this press release or high resolution images of the products.<\/em><\/p>\n About Canon Singapore Pte Ltd<\/strong><\/p>\n Canon is a global leader in photographic and digital imaging solutions.\u00a0 Canon Singapore Pte Ltd is the headquarters for South & Southeast Asia driving sales, marketing and service strategies. Besides handling the domestic market, the company leads 18 other countries including subsidiaries in India, Malaysia, Thailand and a representative office in Vietnam. The parent company Canon Inc has a global network of more than 200 companies and employs more than 160,000 people worldwide.\u00a0 It is dedicated to the advancement in technology and innovation and commits about 10% of its total revenue each year to R&D.\u00a0 Canon is consistently one of the top few companies to earn the most number of patents over the last 18 years.\u00a0 As a Fortune Global 500 company, Canon is guided by its kyosei philosophy that focuses on living and working together for the common good.\u00a0 More information is available at www.canon.com.sg<\/a><\/p>\n