{"id":13543,"date":"2010-09-12T13:42:09","date_gmt":"2010-09-12T05:42:09","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=13543"},"modified":"2010-09-12T13:42:09","modified_gmt":"2010-09-12T05:42:09","slug":"levis-curve-id-campaign-use-models-butt-to-do-the-selling-video-within","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2010\/09\/12\/levis-curve-id-campaign-use-models-butt-to-do-the-selling-video-within\/","title":{"rendered":"Levis Curve ID Campaign Use Models&#8217; Butt to do the Selling &#8211; Video Within"},"content":{"rendered":"<p>Levis has done a campaign on their new range of custom-fit women&#8217;s jeans call Curve ID. To dramatized the campaign, Levis got 30 models to pose on windows and using their butt to spell out the words.<\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" data-attachment-id=\"13544\" data-permalink=\"https:\/\/techielobang.com\/blog\/2010\/09\/12\/levis-curve-id-campaign-use-models-butt-to-do-the-selling-video-within\/levis_curve_id\/\" data-orig-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?fit=540%2C304&amp;ssl=1\" data-orig-size=\"540,304\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"levis_curve_id\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?fit=300%2C168&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?fit=540%2C304&amp;ssl=1\" class=\"size-full wp-image-13544 aligncenter\" title=\"levis_curve_id\" src=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?resize=540%2C304\" alt=\"\" width=\"540\" height=\"304\" srcset=\"https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?w=540&amp;ssl=1 540w, https:\/\/i0.wp.com\/techielobang.com\/blog\/wp-content\/uploads\/2010\/09\/levis_curve_id.jpg?resize=300%2C168&amp;ssl=1 300w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/a><\/p>\n<p><!--more-->Moreover, Levis has launched a microsite, Hipmail, that allows you to key in up to 12 letters in English or Japanese. After entering the words, the site will play the video with the models&#8217; butt writing the letters out. Have fun with it.<\/p>\n<p>But first, watch the campaign video.<\/p>\n<p><object classid=\"clsid:d27cdb6e-ae6d-11cf-96b8-444553540000\" width=\"541\" height=\"327\" codebase=\"http:\/\/download.macromedia.com\/pub\/shockwave\/cabs\/flash\/swflash.cab#version=6,0,40,0\"><param name=\"allowFullScreen\" value=\"true\" \/><param name=\"allowscriptaccess\" value=\"always\" \/><param name=\"src\" value=\"http:\/\/www.youtube.com\/v\/tEna2xxilvw?fs=1&amp;hl=en_US\" \/><param name=\"allowfullscreen\" value=\"true\" \/><\/object><\/p>\n<p>And here is the Levis Curve ID Microsite.<\/p>\n<h1><a href=\"https:\/\/hipmail.jp\/\" target=\"_blank\">Click Here to Levis Curve ID Microsite, Hipmail<\/a><\/h1>\n<p>[ad#boxlist]<br \/>\n(<a href=\"http:\/\/www.tokyomango.com\/tokyo_mango\/2010\/08\/levis-campaign-features-personalized-messages-written-with-japanese-models-butts.html\" target=\"_blank\">source<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Levis has done a campaign on their new range of custom-fit women&#8217;s jeans call Curve ID. To dramatized the campaign, Levis got 30 models to pose on windows and using their butt to spell out the words.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"_links_to":"","_links_to_target":""},"categories":[1509,29,14],"tags":[3327,3325,3328,2285,3324,3326],"class_list":["post-13543","post","type-post","status-publish","format-standard","hentry","category-featured","category-other-stuff","category-techie","tag-butt","tag-curve-id","tag-hipmail","tag-japan","tag-levis","tag-women"],"aioseo_notices":[],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p8YKZ-3wr","jetpack_sharing_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/13543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/comments?post=13543"}],"version-history":[{"count":2,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/13543\/revisions"}],"predecessor-version":[{"id":13546,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/posts\/13543\/revisions\/13546"}],"wp:attachment":[{"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/media?parent=13543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/categories?post=13543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/techielobang.com\/blog\/wp-json\/wp\/v2\/tags?post=13543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}