{"id":11458,"date":"2010-06-22T14:41:53","date_gmt":"2010-06-22T06:41:53","guid":{"rendered":"http:\/\/techielobang.com\/blog\/?p=11458"},"modified":"2010-06-22T14:41:53","modified_gmt":"2010-06-22T06:41:53","slug":"navteq-increases-visual-content-for-map-of-singapore","status":"publish","type":"post","link":"https:\/\/techielobang.com\/blog\/2010\/06\/22\/navteq-increases-visual-content-for-map-of-singapore\/","title":{"rendered":"NAVTEQ Increases Visual Content for Map of Singapore"},"content":{"rendered":"

<\/strong><\/p>\n

NAVTEQ announced better map content for Singapore. It will have more 3D landmarks, enhanced 3D city models and junctions view images.<\/p>\n

\"\"<\/a>NAVTEQ Increases Visual Content for the NAVTEQ\u00ae Map of Singapore<\/strong><\/h2>\n

Content that improves users\u2019 guidance and orientation supports navigation system satisfaction.<\/em><\/p>\n

Singapore<\/strong>\u2013 June 14, 2010<\/strong>\u2013 NAVTEQ, the leading global provider of maps, traffic and location data enabling navigation, location-based services and mobile advertising around the world, announced today it has significantly increased the amount of visual content available for its map of Singapore.\u00a0 This content, including 3D Landmarks, Enhanced 3D City Models, Junction View Images and Sign-As-Real provides rich data to help navigation systems improve guidance in busy city environments.\u00a0 The latest map for Singapore now includes 250 3D Landmarks, Enhanced 3D City Models for a 50 square kilometer area, 116 Junction View Images and 75 Sign-As-Real Images.<\/p>\n

This visual content enhances the navigation experience by enabling detailed representations of reality in navigation systems at key decision points.\u00a0 In providing this level of detail, NAVTEQ customers can develop systems that improve orientation and decision making.\u00a0 For example a navigation screen accurately displaying the Esplanade along with a 3D replication of the area can provide a sense of confidence about where users are in relation to their navigation system display.\u00a0 Likewise, Junction View Images and Sign-As-Real can reduce drivers\u2019 frustration and stress by enabling a system to display relevant and accurate images of complex maneuvers.\u00a0 NAVTEQ research reveals that users associate these device interactions with overall positive system performance and increased value.<\/p>\n

\u201cInsights from NAVTEQ proprietary research reveal that consumers correlate visual detail with the ideal navigation device\u201d, commented Tiffany Treacy, Senior Vice President for Product Management for NAVTEQ.\u00a0 \u201cThese findings support our aggressive plan to add additional visual content in Singapore and demonstrate why visual content is important for a premier navigation experience.\u201d<\/p>\n

All of the NAVTEQ visual content is geo-referenced to the industry-leading NAVTEQ map.\u00a0 And in keeping with NAVTEQ\u2019s single database specification, these visual content products are offered in a consistent global format.\u00a0 This production strategy helps NAVTEQ customers quickly and easily move into new geographic regions by reducing application development time.<\/p>\n

Beyond this global standardization, NAVTEQ provides technical customer support to assist customers with integrating its map and map products into their applications.\u00a0 Additional marketing programs are also available to provide support in launching these navigation applications and devices.<\/p>\n

<\/strong><\/p>\n

About NAVTEQ<\/strong>
\nNAVTEQ is the leading global provider of digital map, traffic and location data that enables navigation and location-based platforms around the world.\u00a0 NAVTEQ supplies comprehensive digital map information to power automotive navigation systems, portable and wireless devices, Internet-based mapping applications and government and business solutions.\u00a0 The Chicago-based company was founded in 1985 and has more than 4,700 employees located in 204 offices and in 46 countries.<\/p>\n

NAVTEQ is a trademark in the U.S. and other countries. All rights reserved.
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