Do you remember Andy? The little boy whose father bet on Germany together with his savings? The objective of the ad by NCPG (National Council on Problem Gambling) is to discourage people from gambling. However, it created a lot of controversial locally and internationally because Germany actually got into the semi-final and this morning (Singapore time), Germany won the World Cup 2014. Nevertheless, in a clever twist, NCPG showed another ad of this boy Andy on its website.
The new ad says:
“Your dad’s team won. Did you get your savings back?”
And Andy answered “No, dad never stops.. he wants to bet one more time”
I think this is a good damage control. If you unsure what I am talking about, watch the original video of Andy about the World Cup.
What do you think?