Samsung Launches the GALAXY Camera 2, a Powerful Successor to the GALAXY Camera

Featuring an Android platform and a lightweight retro design, the GALAXY Camera 2 allows avid photographers to capture and share even more, with superior quality and speed

SINGAPORE – February 28, 2014 – Samsung Electronics Co., Ltd today announced the launch of the GALAXY Camera 2, a successor to the award winning GALAXY Camera which combines the quality imaging of a high end camera with sharing capabilities, and an intuitive design to match the most up-to-date smartphones.

The GALAXY Camera 2’s revolutionary technology, which includes an upgraded 1.6GHz Quad Core processor, coupled with its Android platform, makes it faster and easier for users to shoot, edit and share high quality images with their loved ones. With a lightweight and retro design, the GALAXY Camera 2 is the ideal option for photographers who do not want to sacrifice style for technology.

“The GALAXY Camera 2 is a worthy successor of the popular GALAXY Camera with new and upgraded features that enhance users’ photography experience,” said Irene Ng, Vice President, Marketing, Samsung Asia Pte Ltd. “The GALAXY Camera 2 is more powerful yet highly portable, and it continues to embrace the public’s passion for social features of a smartphone, with superior image control and quality at the same time. Its host of creative features also makes it easier for more users to achieve great results.”

Fast and Superior Performance

The GALAXY Camera 2 lets users enjoy the full benefits of the Android platform. More intuitive to use and faster than ever before, users can navigate the GALAXY Camera 2 functions with ease-of-use and focus on capturing the perfect shot rather than having to filter through complex settings. With an enhanced battery life (2000mAh), avid photographers can enjoy the photography experience for longer period of time and have the ability to take even more beautiful pictures.

A high performance camera, the GALAXY Camera 2 produces images of exceptional quality, unrivalled by smartphone photography. Its 16M BSI CMOS Sensor produces vivid images which are both rich in colours and sharp in details, allowing memories to be captured and reproduced in great clarity. Featuring an upgraded 1.6 GHz Quad-Core processor, supported by a massive 2.0 GB of RAM, the GALAXY Camera 2 operates at ultra-high speed so that the array of intuitive features can be accessed without delay. Its 21x Optical Zoom also means that photographers can get closer to their subjects. This internal memory is supplemented with the pre-loaded Dropbox app, an exclusive offering which provides 50GB of free cloud storage for up to two years.

Simple Sharing and Easy Use

Sharing is made simple with advanced Wi-Fi® and NFC capabilities that accompany the GALAXY Camera 2. The all-new innovative ‘Tag & Go’ feature makes it easy to connect the GALAXY Camera 2 to NFC-enabled smartphones and devices. All it takes is a simple tap on the smartphone and camera, and both the devices will be automatically paired. Users can then transfer images swiftly using a host of clever functions. With Photo Beam, the picture being viewed on the camera is automatically sent to the paired smartphone, while Mobile Link allows photographers to select images they wish to transfer to their smartphone at their own time. For more creative shooting, Remote Viewfinder lets photographers control the camera using the smartphone, providing greater freedom for setting up and snapping shots.

The GALAXY Camera 2’s 121.2mm (4.8-inch) HD Super Clear Touch LCD allows users to view and edit images in clarity. Shots are displayed in intense colours and details, while its large size makes it easy to navigate the many apps and features available on the camera. With a lightweight design, the GALAXY Camera 2 is a highly portable option making it the perfect choice for both day-to-day, as well as special occasion photography.

Creative Capture

With Smart Mode, users can choose from 28 different pre-set modes all designed to address different shooting scenarios, which will allow a professional touch or creative twist to any image. The Smart Mode Suggest feature lends a helping hand to those who are unsure of which mode to. It analyses the scene at hand by recognizing lighting conditions, scenery, objects, and then instantly recommends the optimal Smart Mode to ensure that the perfect shot is always captured. A new Smart Mode, Selfie Alarm, ensures that self-portraits receive the attention they deserve. It takes five consecutive, high resolution images so that users can select their best angle and share the photo immediately on their favourite social media site.

Videos can also be given a unique twist with features such as Multi Motion Video, which allows users to set the speed of capture and create speed up or slowed down movies. Ranging from eight times slower than normal speed and up to eight times faster, this feature adds visual flair to footage which can be enjoyed repeatedly. The GALAXY Camera 2 also makes it easy for photographers to use their favourite applications, such as Paper Artist and Xtremera, to personalize their shots straight from the camera so that images can be edited and shared without delay.

Pricing and Availability

The Samsung GALAXY Camera 2 will be available in Singapore from February 27, at an RRP of $638, inclusive of GST, at all major consumer electronics stores.

Discover Life’s Hidden Moments with the New Samsung NX30

Capture and share high quality imagery in an instant with advanced features, new shooting angles and next generation of Smart connectivity  

SINGAPORE – February 28, 2014 – Samsung Electronics Co., Ltd announced today the launch of the NX30, a professionally-inspired Compact System Camera featuring high quality images with faster performance and advanced features. The camera also features ability for users to instantaneously share their photographic world with friends and family through advanced Smart Camera technology, as well as NFC and Wi-Fi® connectivity features.

The NX30 is the perfect choice for aspiring photographers who are passionate about photography. Samsung also expanded its line of NX lenses with the introduction of its first “S” Series premium lens.

“As the next-generation Compact System Camera in Samsung’s award winning NX series, the NX30 inspires photographers to shoot with confidence. Users can seamlessly capture the special moments and share them immediately. The camera delivers exceptionally beautiful photographs while creating an unmatched photo-sharing experience,” said Irene Ng, Vice President, Marketing, Samsung Asia Pte Ltd.  “With the launch of the NX30, we aim to strengthen our leading position in the Compact System Camera segment. We are confident that the NX30 will deliver the best user experience and thus be loved by many consumers.

Outstanding Quality and Speed

High quality images with rich colours are assured with the professional grade 20.3MP APS-C CMOS Sensor. Delivering shots which are bursting with sharp details and intense colours, the large sensor is ideal for creating rich images with dramatic foreground and background blur, providing professional quality imaging that ignites the visual senses.

Featuring the Samsung NX AF System II that boasts fast and accurate auto focusing, this new model ensures all moments, including fast-moving scenes and subjects, that make up the beauty of everyday life will never be missed.

Capturing short-lived, fast-paced moments in perfect clarity is achievable with the NX30’s exceptionally fast 1/8000 sec Shutter Speed and the 9 frame per seconds (FPS) Continuous Shooting function. These features freeze the action being captured, and promise super sharp pictures regardless of how fast the subject is moving so that each split second can be appreciated.

Featuring a unique Tiltable Electronic Viewfinder (XGA, 2,359K-dot resolution), the NX30 makes it easy for the consumers to discover new perspectives. Whether crowds are obstructing the shot or a more creative angle is desired, the 80 degree tilt means that different viewpoints are simple to achieve. With the ability to move from side to side, up to 180 degrees, as well as upward and downward up to 270 degrees, the NX30’s 76.7mm (3.0-inch) Super AMOLED Swivel and Touch Display offers flexible angles which are especially useful for self-shooting, whether for stills or video capture.

Smart Connectivity, Tag & Go

The NX30’s NFC and Wi-Fi capabilities take Samsung Smart camera’s reputation of fast connectivity to the next level through a host of intuitive features which allow users to share images rapidly and seamlessly. With ‘Tag & Go’, users can instantly pair the NX30 with NFC enabled smartphones and tablets with just one tap, allowing seamless sharing of content between two devices.

Photo Beam allows users to transfer an image or video to a smartphone or tablet by simply touching the two devices together with no other configuration needed. MobileLink lets users select multiple images to send to four distinct smart devices at one time – allowing friends to share photos among themselves without the need to take repetitive shots individually. AutoShare automatically sends every photo taken instantly to users’ smartphone or tablet and the Remote Viewfinder Pro function enables several controls of the NX30 from a smartphone, allowing users to snap shots remotely yet still have full visibility of the scene, opening up new photographic possibilities.

Dropbox, the popular web storage service is pre-loaded on the NX30, making it the first camera-specific device to offer direct-to-Dropbox uploading. Additionally, the NX30 users can upload photos taken directly to Flickr – another first in a camera-specific device. Using the advanced connectivity features of the NX30, images can be uploaded automatically, omitting the concern photographers have about memory space in their cameras, and whether their precious photos are backed up.

Experience Life from all Angles

The NX30 includes the sophisticated next-generation DRIMeIV Image Processor and a powerful DSP imaging engine that brings an unmatched shooting experience and Full HD 1080/60p movie capabilities. The high light sensitivity of the NX30, with a range from ISO100-25600, produces stunning images even in low light conditions and with OIS Duo technology, steady shots for better movie recording are guaranteed, even while on the move. The innovative technology provided by the DRIMeIV Image Processor also enables the 3D capture of scenes and subjects via the Samsung 45mm F1.8 2D/3D lens, letting memories live on through life-like 3D images and videos displayed on compatible 3D devices. The introduction of OLED Colour to the NX30 records the ultimate contrast and real colours, to make it possible for you capture landscapes that are rich and portraits with natural tones.

Advanced video features make the NX30 an ideal solution for movie makers searching for a compact yet high performing camera. In addition to Full HD 1080/60p movie capabilities and Video Stereo Recording, the NX30 supports a standard 3.5mm microphone input for high quality audio capture while shooting movies. The Audio Level Meter appears on the display so users can continuously monitor the input level status while recording. Moreover, the NX30 is also perfect for advanced video enthusiasts because of its HDMI live streaming with Full HD 30p output that makes it easy to connect with a large screen, recorder, and other HDMI devices.

Intuitive design is a central feature of the NX30. Two dedicated Custom Modes can be accessed on the mode dial, so that preferred camera settings can be retrieved quickly, while ten additional custom sets can be stored on the camera. The separate drive dial also provides instant access to a selection of popular modes, including continuous shooting, bracketing and self-timer. It is therefore fast and simple to select the ideal settings for a shot, meaning that there is no delay in capturing the perfect image.

Through Samsung’s innovative i-Function system, advanced camera settings such as shutter speed and aperture can be accessed with the touch of one button. For more experienced photographers, i-Function Plus lets users to reprogram existing buttons with their preferred and frequently used settings.

The new powerful TTL external flash with a Guide Number of 58 makes it simple to capture perfect shots, allowing light to travel further and wider. The high speed flash sync mode allows for flash with shutter speeds faster than 1/200^th of a second, ideal for brightly lit scenes with selective depth of field. Additionally this new flash supports wireless strobe sync, bringing an added dimension to images with light that looks natural.

Pricing and Availability

The Samsung NX30 will be available in Singapore from February 27, at an RRP of $1,369 inclusive of GST, at all major consumer electronics stores.