Samsung expand ATIV range of products in Singapore

Samsung today expands its ATIV range of products in Singapore including 2 PCs, a tablet and one Desktop. However, I am disappointed that the Samsung ATIV Q (that has duo boot) is not in this expanded range. Do read the Press Release for more information.

samsung-ativ

Samsung Expands Popular ATIV Line of Ultra-slim PCs, Tablets and All-in-Ones

Latest line-up includes the ATIV Book 9 Plus, ATIV Book 9 Lite,
ATIV Tab 3 and ATIV One 5 Style

Singapore, 1 August 2013 – Samsung Electronics Co., Ltd., a global leader in digital media and convergence technologies, today unveiled four new Windows 8 devices as part of the expanded ATIV range: ATIV Book 9 Plus and ATIV Book 9 Lite notebooks, ATIV Tab 3 tablet and ATIV One 5 Style all-in-one desktop PC. The new line-up continues to deliver on the promise of ATIV by extending the mobile experience across mobile phone and PC environments for a seamless work and life balance.

The ATIV line’s unique combination of stylish design, cutting-edge technology and seamless convergence capabilities redefine personal computing. It offers consumers the choice they need to stay connected, productive and entertained regardless of location, environment or computing needs. The new ATIV line-up also represents Samsung’s commitment to converging the PC and mobile experiences through the inclusion of the recently introduced SideSync technology, which allows for easy sharing between the PC and an AndroidTM-based Samsung smartphone or tablet powered by AndroidTM Jelly Bean 4.2 and above.

Samsung is also debuting a new feature called HomeSync Lite, which transforms the PC’s hard drive into a personal cloud server. HomeSync Lite allows users to back-up their personal files, photos and videos from portable devices to PCs and access them remotely via a mobile device anytime, anywhere.

ATIV Book 9 Plus

The ATIV Book 9 Plus is the next generation of a proven favourite, the ATIV Book 9, which is renowned for its ultra thin and light form factor and award-winning design. Thanks to 33,000 hours of craftsmanship, the ATIV Book 9 Plus takes this premium PC to the next level. The aluminium, uni-body design features several enhancements from the previous model, including a Windows 8 optimized touchscreen to give users a choice of inputs and a panel that flips 180 degrees so that users can change or share their perspective easily.

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Boasting a QHD+ (3200 X 1800) featuring 300nit brightness, the ATIV Book 9 Plus offers the ultimate viewing experience while 11 hours of battery life allows users to stay productive during cross-continental flights on a single charge.  The Book 9 Plus boots from cold in less than six seconds and wakes up from sleep in under one second, allowing users to access the information and programs they need nearly instantly. Productivity is further enhanced by Samsung’s SideSync technology, which makes it easy to share content between the Book 9 Plus and an AndroidTM-based Samsung smartphone or tablet.

The ATIV Book 9 Plus will be available in mineral ash black from Q4 2013 at major consumer electronics and IT stores and Samsung Experience Stores. Product pricing will be available at a later date.

ATIV Book 9 Lite

The ATIV Book 9 Lite offers the same premium design identity as the Book 9 Plus and features a Quad Core Processor and a 128GB SSD. This allows the Book 9 Lite to boot from cold in less than seven seconds and wake up from sleep in less than one second. Offering premium features at value, the Book 9 Lite weighs from 1.44 kg and is less than an inch thick, making it an ideal choice for mobile consumers and business travellers alike. Users can interact between a PC and an AndroidTM-based Samsung smartphone or tablet easily as the Book 9 Lite also supports Samsung SideSync technology.

The ATIV Book 9 Lite will be available in marble white from 1 August 2013 at $1,199.  The ATIV Book 9 Lite Touch will be available in mineral ash black from Q3 2013 and product pricing will be available at a later date.

Both will be available at major consumer electronics and IT stores and Samsung Experience Stores.

ATIV Tab 3

A tablet with the power of a PC, the ATIV Tab 3 makes personal computing more mobile than ever. The ATIV Tab 3 is the world’s thinnest Windows 8 tablet – as thin as popular smartphones – and shares the premium design of the GALAXY series. It is ideal for both creativity and productivity with improved S Pen functionality, including high level pen display and S Pen compatibility with Microsoft Office.

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A perfect device for on-the-go users, the frame of the ATIV Tab 3 is incredibly thin and light at only 8mm thick and 550g in weight, making it a perfect companion device for travel as well as transporting between work and home. The ATIV Tab 3 also features up to 10 hours of battery life, eliminating the need to carry a charger for most long-distance flights.

Running on Windows 8 with the ability to run Windows apps and programs, the ATIV Tab 3 is preloaded with Microsoft Office Home & Student 2013 for the best experience whether at home, at work or on the go.  The S Pen functionality enables users to easily make written updates to documents and creative content.

The ATIV Tab 3 will be available in white from Q3 2013 at major consumer electronics and IT stores and Samsung Experience Stores. Product pricing will be available at a later date.

ATIV One 5 Style

The ATIV One 5 Style is an all-in-one desktop PC built with the sleek GALAXY design aesthetic. With a minimalist yet sophisticated build, it perfectly complements any living room or home office. The full HD (1920×1080) touchscreen makes this an ideal PC for viewing photos and videos.

As the first all-in-one launched since the expansion of the ATIV brand, the One 5 Style represents ultimate convenience in computing at home. It features Samsung SideSync technology, which enables users to effortlessly share content between the PC and an AndroidTM-based Samsung smartphone or tablet. The addition of HomeSync Lite adds even more convenience by making it easy to back-up, manage and access content on a smartphone or tablet. With HomeSync Lite, multiple family members can privately manage individual accounts via the ATIV One 5 Style, truly making it a hub for the entire family.

The ATIV One 5 Style will be available in white from Q3 2013 at major consumer electronics and IT stores. Product pricing will be available at a later date.

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SideSync

SideSync is available on the ATIV line-up, enabling users to switch from working on their PC to an AndroidTM-based Samsung smartphone or tablet with simplicity and ease. With SideSync, the user’s PC and mobile device become one. Simply use the PC keyboard to respond to a text on a mobile phone; view maps on a larger screen, display photos and videos on both devices to make editing files even easier; or use an ATIV PC to back up and charge mobile devices. With SideSync, users enjoy more productivity with fewer interruptions to work and everyday life.

Convenience is all about saving time and finding easier ways to complete tasks – Samsung ATIV PCs enable users to do just that. By making the personal computing experience more versatile, Samsung continues to make work more seamless and life more convenient.

Samsung SideSync comes preloaded in all new ATIV devices.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in technology, opening new possibilities for people everywhere. Through relentless innovation and discovery, we are transforming the worlds of televisions, smartphones, personal computers, printers, cameras, home appliances, LTE systems, medical devices, semiconductors and LED solutions. We employ 236,000 people across 79 countries with annual sales of US$187.8 billion. To discover more, please visit www.samsung.com.