Philips Introduces Full HD 3D TV to Singapore

Philips introduces latest Full HD 3D TV to our local market. More information and pricing after the break.

GET THE FULL HD 3D EXPERIENCE IN YOUR LIVING ROOM – PHILIPS STYLE

Singapore – As a leader in immersive home entertainment, Philips is bringing the ultimate cinematic viewing experience to the homes of consumers who are ready to embrace 3D content.

Building on its award-winning picture quality and the unique Ambilight technology, Philips’ top of the range TVs will come Full HD 3D Ready. This includes the world’s first cinema proportioned 3D TV, the Philips 58PFL9955H Cinema 21:9 LCD TV.

Complement it with the Philips HTS9520 HD Home theater with 360Sound which has Blu-ray 3D playback, and you can revel in a complete cinematic experience with superior visual and sound in your home.

LOSE YOURSELF IN PERFECT PICTURES WITH THE WORLD’S FIRST CINEMA PROPORTIONED 3D TV


Delivering on its promise of sense and simplicity, the Philips 58PFL9955H Cinema 21:9 LCD TV in 3D is the world’s first TV to deliver a true to life 3D viewing experience just like at the cinema. Its ultra-wide 58” screen in 21:9 aspect ratio with Perfect Pixel HD engine, LED Pro and Ambilight Spectra 3, perfectly matches the original movie format so you get no black bars or picture loss, but movies the way directors intended them to be seen.

With an energy-efficient, ultra-slim screen, the Philips Cinema 21:9 LCD TV in 3D vividly brings entertainment to life and allows you to connect to a whole range of online entertainment.

The 58” Philips Cinema 21:9 LCD TV in 3D embodies both performance and style, providing unrivaled sharpness, natural detail, vivid colours, superior contrast and smooth natural motion with the powerful combination of the Perfect Pixel HD Engine picture processing and LED Pro technology. It is also the fastest LCD TV available in the world today, with an improved refresh rate of only 0.5ms (1ms in 2009), delivering superb motion sharpness with a 400Hz Clear LCD.

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Equipped with Net TV, the Philips Cinema 21:9 LCD TV in 3D even gives you access to a wealth of online content direct through your TV. Enjoy movies, pictures, infotainment and popular websites such as YouTube in high picture quality on your TV screen.

PHILIPS DELIVERS PURE PERFORMANCE WITH NEW 9000 LED SERIES LCD TV

For the purest picture quality, the new precision engineered Philips 9000 LED Series of TVs (46PFL9705H and 40PFL9705H) delivers the ultimate in high performance home entertainment and brings the cinematic viewing experience to new heights.

The 2010 Perfect Pixel HD Engine with 500 million pixels per second processing power and Full HD display gives clean and razor sharp images resulting from artifact and noise detection and reduction. Combined with Ambilight Spectra 3 that visually enlarges the screen and adjusts the colour and brightness of the light automatically to match the picture, the 9000 Series provides sharpness and vibrant colour.

Enjoy the action without any judder with Perfect Natural Motion technology, while Bright Pro, building on Philips award winning LED Pro that boosts light output for sections of the image while maintaining the ink-black dark sections, provides blazing contrast. Over 1000 LEDs operate independently to generate brilliant light in bright image areas, and dimmed completely in dark areas to save up to 50 percent in energy use.

Armed with powerful 30W RMS amplifiers that create a lifelike soundstage, stunning visuals are complemented by total surround with greater depth and width of sound that brings movies to life in the comfort of your home.

Available in 40 and 46 inch screens, the design of the 9000 Series reflects refinement, precision engineering and performance. Featuring a full, dark brushed aluminium frame and base, touch control stainless steel leading edge, and matching aluminium remote control with chrome highlights, it exudes quality both in form and function.

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Active 3D Technology

All Philips 3D TVs will feature Active 3D technology that allows the TV to deliver a truly immersive 3D movie experience. Active 3D technology uses a wireless transmitter which communicates between the TV and the Active 3D glasses. It synchronizes the shutters of the Active 3D glasses with the images on the screen. This shows the left and then the right image one after the other, bringing depth perception and an immersive 3D experience.

3D Upgrade Kit

A 3D upgrade kit will be made available separately for the 3D ready TVs, allowing consumers who are interested in watching 3D content to purchase the pack and to enjoy an immersive full HD 3D movie experience in the home. This will include 2 Active 3D glasses and a wireless transmitter. Active 3D glasses will also be available for individual sale so that you can buy as many glasses as you need for the whole family to enjoy the 3D experience together.

Ultimate Cinematic Experience

With the Philips HTS9520 HD Home theater with 360Sound which has Blu-ray 3D playback, redefine the way you watch movies with 360Sound speakers which have uniquely positioned sound drivers that fill your entire room with crisp and clear surround sound, just like in a movie theatre. Each satellite speaker has three drivers: one firing forward and two as side-firing structures. These ensure that sound is not simply sent in a straight line directly at you. Instead, they deliver sound that curves around to fully envelop you. The result of this ‘tri-pole’ combination is sound that comes at you from every different angle, no matter where you are in the room.

The HTS9520 is full HD 3D Blu-ray equipped, with a DLNA Network Link, and NET TV, so you can play your favourite videos, view your pictures or enjoy your music from various sources on your Philips Cinema 21:9 LCD TV or 9000 LED Series of TVs. Pair these together, and you can achieve a full suite of visuals and sound to obtain an unrivalled home cinematic experience.

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Pricing and Availability

All the Philips products listed in this press release are currently available at all leading electronics retail outlets.

Recommended retail prices for the respective products are listed below.

About Royal Philips Electronics

Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a diversified Health and Well-being company, focused on improving people’s lives through timely innovations. As a world leader in healthcare, lifestyle and lighting, Philips integrates technologies and design into people-centric solutions, based on fundamental customer insights and the brand promise of “sense and simplicity”. Headquartered in the Netherlands, Philips employs approximately 116,000 employees in more than 60 countries worldwide. With sales of EUR 23 billion in 2009, the company is a market leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as lifestyle products for personal well-being and pleasure with strong leadership positions in flat TV, male shaving and grooming, portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter.

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